Let's face it, we use our back muscles and spine for almost every move we make. Our backs do a lot of work for us; undergoing excess stress, twisting and repetitive motion every day. Our backs deserve to be taken care of and we deserve to live without back pain!

As we age, bone strength and muscle elasticity naturally decrease and disc joints begin to lose fluid and flexibility. This, along with daily wear and tear, results in more than 4 out of 5 adults experiencing back pain at some point in their lives. In fact, lower back pain is the second leading reason for doctor visits in the US.

Back pain may occur due to acute muscle strain from a sports injury or raking leaves or chronic pain from a car accident, spinal condition, or working at a computer every day. Regardless of the cause, we have the option to treat it and get on with our lives or live with the pain. It's not a difficult choice! But what can be done to reduce and prevent back pain?

Back tension and injury reduces the body's natural flow of blood. Without the necessary oxygen and nutrients delivered through the blood, stiffness and pain sets in. It becomes a cycle of pain/tension, lack of movement, and reduced blood supply, leaving your back in more pain and at greater risk of injury. Blood Flow Stimulation Therapy (BFST^®) is the answer to enhancing blood flow deep in the muscle fibers, ligaments, and joints to improve and maintain a healthier back.

Tortoise Shellz^® Back Therapy Wraps provide the broadest back coverage for the most extensive BFST^® back treatment. With Tortoise Shellz^® premium wraps you can give your back the treatment it needs and deserves!

Tortoise Shellz^® Benefits:

• Enhance blood circulation, even while resting, to heal tissue faster without risk of injury
• Reduce back pain
• Relax and reduce muscle tension
• Treat muscle spasm
• Maintain stronger muscle fibers and healthier tissue
• Warm up muscles before use to reduce the chance of injury
• Prevent tightness from setting in following activity
• Improve flexibility and tissue extensibility
• Promote regeneration of new tissue
• Clear toxins away from the injury site

Go Beyond Healing! Treat Your Back to a Tortoise Shellz^®

Click here to read more about our Freezie Wraps^® and Cold Compression Therapy.

To order your Tortoise Shellz^® and get a Freezie Wrap^® at half-price call 1-866-237-9608 and let us know you saw this sale!
(Hawaii, Alaska, and International callers dial +1-705-445-3505)

*Sale applies to the Tortoise Shellz^® Upper Back Therapy Vest and Full Body Therapy Pad only. One Freezie Wrap^® of choice may be purchased at 50% off with every Tortoise Shellz purchase. Sale runs from Wednesday, October 26th until Sunday, October 30th, 2011, cannot be combined with any other offer, and must be quoted at time of purchase.

1. Build Back Strength and Flexibility. Perform 30 minutes of low-impact exercise (swimming, biking, walking) at least 3 times a week. Going for a walk uses several back muscles and gently moves the spinal bones, strengthening and lubricating the joints.
2. Regular Tortoise Shellz^® Therapy. Frequent BFST^® treatments maintain healthier muscle fibers, ligaments, and spinal joints. If you experience tension in your shoulders and upper back, BFST^® relaxes muscles and reduces the risk of back injury.
3. Be Kind to Your Muscles. Warm up your muscles before use with a light jog, dynamic stretching, or a BFST^® treatment and gently stretch before and after physical activity or exercise.
4. Customize Your Work Area. Ensure your desk or workbench is at a comfortable height and keep your shoulders back while you work. If sitting, use a chair with lumbar support and adjust the height accordingly.

5. Strengthen Your Abdominal Muscles to reduce stress on your lower back. Ask your doctor for a list of abdominal and oblique exercises appropriate for your fitness level. It's important to perform these exercises correctly so you don't do more harm than good.
6. Make Healthy Choices. Proper nutrition (calcium and vitamin D, phosphorous) will make bones stronger and promote a healthier weight to reduce stress on your back muscles. Also, reduce or stop smoking as it decreases blood flow to the spine and can lead to disc degeneration.
7. Sleep Right! Sleeping on your stomach causes stress in the curvature of your spine. Instead, sleep on your side with your knees slightly bent. If you sleep on your back, place a pillow under your knees or a lumbar roll under your lower back.
8. Mom Was Right, Don't Slouch! Proper posture reduces stress on the back, neck and shoulders. Distribute your weight evenly on both hips and focus on maintaining the 3 natural curves in your spine. Tip: Check your posture in the mirror to make any corrections and become familiar with what proper posture should feel like.

9. Function or Fashion? Choose low heels or flat, comfortable footwear as often as you can. Your feet and lower back will appreciate it.
10. Use the Correct Technique when lifting or moving objects and don't lift anything too heavy for you. Keep the object close to you, align your spine and neck, and don't twist while you lift with your hips, knees and abdominal muscles. If you have the option, push instead of pull when moving an object, or use a tool to make the job easier.

Take care of your back and it will serve you well for years to come!